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Advice

The Pandemic Bright Side

The Pandemic Bright Side

by Cindy Sorensen

2020 is a year all of us want to forget. And my sympathies to anyone whose health and livelihood, or … Read More

consumers

For Marketing Success in 2021, Redefine your Relationship with Consumers

by Mary Heslep

The pandemic experience has fundamentally changed the way consumers feel, behave and live. New norms such as working from home, … Read More

quantum

6 Steps to Make the Quantum Leap You Want in Your Life

by Norma y Jerson

The quantum jump according to the physics definition is “an abrupt change of the physical state of a quantum system … Read More

customer-experience

How To Maximize Customer Experience in 2021

by Abasto

Courtesy FMS SolutionsDespite supply chain challenges during the Pandemic, here’s how independents can better prepare for the next new normal … Read More

shopping experience

Our Valuable Senses in the Shopping Experience

by Juan Romero

Our senses have considerable value, for both those of us who do our shopping for food and for those of … Read More

Objetivos Smart, smart objectives

5 Steps to Set Smart Objectives

by Juan Ramón (Jay) García

Something that most of the gurus seem to agree on is that the first step towards success is to have … Read More

omnichannel - omnicanal

The Omnichannel Strategy, Key to Marketing Success

by Natalia Gamarra

Today, customers use all kinds of electronic devices, such as cell phones, laptops, and iPads. They also access multiple means … Read More

brands - pandemic

The Role of Brands in the Middle of the Pandemic

by Ricardo Gaitán

The Covid-19 pandemic has been the biggest driver of technology brands that today stand out in the ranking of the … Read More

supermarket industry

The Supermarket Industry Focus In 2021 Recover, Reevaluate and Reinvent

by Jaime Enrique (Rick) Parra

For the general population and the supermarket industry in the US, entering 2021 should fill us with optimism. With all … Read More

stores -tiendas

Smart Assortments In 2021 For Our Stores

by Julio Ibañez

In this 2020 that we leave behind, many things have happened, too many, and our stores have been the main … Read More

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