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Advice

trends - CPG - tendencias

CPG Trends for the Second Half of 2023

by Juan Ramón (Jay) García

Success for any CPG brand in 2023 will depend on its ability to adapt to new market trends, provide inclusive … Read More

produce section - sección de frutas y verduras

The Retail Academy: How to Manage the Produce Section

by Julio Ibañez

It is a pleasure to share a series of articles about the management of each section or department that is … Read More

snacks saludables - healthy snacks

Hot and Cold: Two Methods for Developing Healthy Snacks

by Ana María Triana

In recent years, dehydrated fruits and vegetables have become an alternative to healthy snacks. They are a trend of increasingly … Read More

consumidores hispanos - Hispanic consumers

The Power of Branding for U.S. Hispanic Consumers

by Eduardo Pérez

Brands that excel in the market have found that establishing an authentic connection with Hispanic consumers is an effective way … Read More

LinkedIn - connection - conexión

LinkedIn: Making the Connection for 20 Years

by Mary Heslep

Social media continues to be the topic du jour among food brands seeking strategic and measurable ways to grow their … Read More

food retailers - minoristas de alimentos

Time and Location Remain Key for Food Retailers

by Ron Margulis

Take small steps in bringing new products and categories into your stores. Ensure you understand the full impact of deploying … Read More

Dueños de tiendas: cómo vender más por Internet 

Store Owners: How to Sell More online

by Ivan Aranaga

Learning how to sell more online has become essential for grocery store owners. Well, it is a fact that the … Read More

hispanic - consumer - consumidores - hispanos

Hispanic Consumer Preferences Open Doors to the Future of Commerce

by Juan Ramón (Jay) García

The U.S. Hispanic market is one of the largest and fastest-growing, and Hispanic consumer preferences play an essential role in … Read More

content - contenido

Content + Education = Sales

by Alfonso Berthier

Today, food and beverage brands have become complex and sophisticated in their applications and mode of use, both for the … Read More

women - mujer

A Tribute to Us on National Women’s History Month

by Ana María Triana

Those of us born under the female gender know how to recognize the privilege of being a woman. Being a … Read More

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