The Soccer Tournament Also Takes Place in Your Store
In June and July 2026, the world comes to a standstill… but retail doesn’t. The world’s biggest soccer tournament, to … Read More
Ramón Portilla
Hispanic Supermarkets: 5 Actions to Support Customers When They Need It Most
A couple of months ago, I watched a YouTube report that confirmed concerns already supported by data affecting Hispanic supermarkets. … Read More
5 Simple Ways to Implement AI With a Human Experience Focus
Over the past two years, I’ve had the privilege of working with Hispanic supermarkets, retail companies, and teams across industries … Read More
“La Tienda”: Family, Magic, and Tradition
In my childhood memories, December always had a special sparkle. Mexico City was decked out in lights: the Alameda Central … Read More
Do you have a strong voice? Elevating Hispanic Talent
Julissa Arce arrived in the U.S. as an undocumented immigrant. She started out cleaning offices and, just 14 years later, … Read More
Are you ready for your team to go back to school?
Amidst the applause and cheers at the UC Berkeley graduation ceremony, a young woman approached the podium. She did not … Read More
Overcoming Inflation with Human Experience and Customer Loyalty
Our stores aren’t just places to buy food. They’re cultural spaces where families find the ingredients that bring their traditions … Read More
Do You Know All Your Customers? The Non-Hispanic Customer
Let’s be honest: in our Hispanic stores, our loyal customers have always been our people, the folks who are looking … Read More
Sam Walton was Latino!
Who has yet to hear of Sam Walton? The founder of Walmart is an iconic figure in the retail world. … Read More
Who’s the New Guest of Honor at Celebrations? Yours Truly, Mezcal!
With the arrival of good weather and because Hispanics never lack an excuse to celebrate, starting with Mother’s Day in … Read More