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Abasto IconAbasto

Abasto is the only print and digital trade publication in the U.S that caters to the Hispanic food and beverage decision maker. Our 50K+ readers are responsible for wholesale purchasing decisions.
shopper marketing

Digital Marketing Vs. Shopper Marketing: What’s Going to Give You the Most Bang for Your Buck?

by Abasto

Is shopper marketing more efficient than digital marketing or vice versa? We are here to find out. Spring. The definition … Read More

GMA - Consumer Brands Association

GMA to Relaunch as Consumer Brands Association in 2020

by Abasto

The Grocery Manufacturers Association (GMA) announced it will change its name and become the Consumer Brands Association (CBA), effective January … Read More

NSA Hispanic Heritage Month

Hispanic Heritage Month: NSA Cares Deeply

by Abasto

The new executive director of the National Supermarket Association (NSA), Elizabeth Peralta, on behalf of the Hispanic independent supermarket organization … Read More

Albertons Own Brands plant based

Albertsons Adds Plant-Based Meals to its Private Label

by Abasto

Seizing on consumer demand in frozen meals, Albertsons Companies has revamped its lineup of Own Brands entrees with 55 new … Read More

Tags albertsons
Produce safety program - programa de inocuidad de frutas y vegetales

United Fresh Announces New Produce Safety Immersion Program

by Abasto

United Fresh Produce Association has launched its newest leadership development offering, the Produce Safety Immersion Program, developed to build the … Read More

Tags fda, United Fresh Produce Association
Tomato Suspension Agreement - acuerdo de suspensión

U.S. and Mexico Signed New Tomato Suspension Agreement

by Abasto

Mexican tomato growers and the U.S. Department of Commerce signed a final Tomato Suspension Agreement and halt the process for … Read More

Tecate Mexican-American mexicoamericanos

Tecate Celebrates with Mexican-American Musicians this Mexican Independence Day

by Abasto

Born 75 years ago on the western borderland of Tecate, Baja, Mexico, Tecate embodies the unapologetic energy of Mexican-Americans in … Read More

Geoff White Albertsons

Albertsons Promotes Geoff White as EVP, Chief Merchandising Officer

by Abasto

Albertsons Companies has promoted Own Brands President Geoff White to Executive Vice President and Chief Merchandising Officer. According to Albertsons, … Read More

Tags albertsons
Millennials grocery shopping preferences 1

Quality and Transparency Drives Millennial Grocery Shopping Preferences

by Abasto

Quality drives millennial food shopping preferences, and they are willing to pay more for it, according to a new Whole … Read More

Dos Equis College Football

Dos Equis is Sending Fans to the College Football National Championship Game

by Abasto

Dos Equis returns this college football season to up the ante as the Official Beer Sponsor of the College Football … Read More

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