With more than 20 years in marketing, Karina Pimentel has worked with national and international companies in the Americas. She earned her MBA from the University of Dallas and worked at Senn-Delaney, a unit of Arthur Andersen Latin America, where she specialized in retail consulting. She is an international speaker and founded Comercio Competitivo, a training and consulting firm that supports Retail Trade companies in the design of strategies, development of competitive brands, operational efficiency searches, and process automation.
