Colombian avocados are global leaders in Hass avocado exports, with a growing presence in the U.S. over the last five years. Corpohass (Corporation of Colombian Hass Avocado Producers and Exporters) underscored the growth in exports during the period leading up to the Big Game with the shipment of 1,496 tons of Colombian Hass avocados to the U.S., a year-over-year increase of 56 percent.
Hass Avocados play an integral role in the Big Game’s festivities, as football fans traditionally enjoy and share snacks and dishes before, during, and after the event. With the U.S. market being the leading consumer of Hass Avocados, Mexico has long been the leading supplier.
That consistency is driving a steadily increasing presence and year-round availability, captivating consumers and buyers with exceptional flavor and quality that Colombia continues to match, said Corpohass in a press release.
“Colombian Hass Avocados are exported to over 30 countries worldwide, including the U.S., and are recognized for their exceptional quality and flavor,” shared Katheryn Mejía Vergel, Executive Director of Corpohass.
Mejía Vergel continued, “Our industry also serves as a beacon of sustainability, embodying three key dimensions: improving the well-being and quality of life for those involved in the value chain, fostering economic growth, and promoting responsible resource management.”
Related Article: Avocado Earns Its Place as a Consumer Favorite
Those opportunities created by the Colombian Avocado industry continue to yield opportunities across the country, flourishing across seven primary regions, including Antioquia, Risaralda, Quindío, Caldas, Valle del Cauca, Huila, and Tolima.
The Hass Avocado is Colombia’s third most exported fruit, after bananas and plantains. At least 70 containers of Colombian Hass Avocados will be sent to the United States between January 22 and February 18 to supply U.S. retailers and foodservice operators nationwide.
In 2023, the Colombian Hass Avocado industry achieved a remarkable 26.3% increase in the number of containers exported to various markets worldwide. This growth is expected to continue in 2024 and beyond, thanks to continued orchard development and maturity.
The industry is working together as a team to continue positioning Colombia Hass Avocados as a pinnacle of sustainability, said Corpohass.
“Events such as the Super Bowl present a great opportunity for consumers to discover and enjoy the exceptional quality and flavor of Colombia Hass Avocados,” comments Mejia Vergel. “It’s also a chance to share the inspiring stories and people behind avocados and highlight the Hass Avocado industry’s role in advancing the sustainable development of our country.”
Corpohass projects that total exports of Colombian Hass Avocado will increase by nearly 20% in 2024, equivalent to at least 147,244 tons of fruit. This growth will further bolster stable employment, foster gender equality, and enhance social well-being.