Southeastern Grocers Partners with ReposiTrak to Expand its Diverse Supplier Program

Southeastern Grocers Inc. (SEG), the parent company of Fresco y Más, Harveys Supermarket, and Winn-Dixie grocery stores, is using ReposiTrak MarketPlace to increase its purchasing from businesses with diverse and underrepresented ownership.

According to the company, with ReposiTrak MarketPlace, SEG is implementing an automated solution that makes it easier for diverse and underrepresented suppliers to introduce their unique product offerings and special certifications with no associated costs.

“Working with ReposiTrak to tailor internal practices allows us to find and contract with more diverse suppliers,” said SEG Chief Merchandising Officer Dewayne Rabon. “This new partnership with ReposiTrak helps offer customers throughout the Southeast the most relevant products that best suit their tastes and preferences.”

ReposiTrak MarketPlace helps vendors build a profile and connect to retailers interested in selling their products. Vendors can design MarketPlace features that highlight their specific characteristics and qualifications. Retailers can search for products and categories, apply filters to find what they need, and ultimately contact new suppliers.

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“Delivering high-quality products and services reliably to customers at three brands across five southeastern states requires incredible coordination,” said ReposiTrak Chairman and CEO Randy Fields. “Southeastern Grocers raises the bar by simultaneously committing to a corporate culture of belonging, inclusion, and diversity. ReposiTrak is committed to making the partnership with SEG work, so the retailer’s goal for a more diverse supplier base through an automated solution is met.”

ReposiTrak, Inc. is a wholly-owned subsidiary of Park City Group and was initially co-founded with Leavitt Partners, led by Michael Leavitt, former Secretary of Health & Human Services, to address the expected rise in regulatory requirements associated with the Food Safety Modernization Act of 2011 (FSMA).

Powered by Park City Group’s technology, ReposiTrak is now the only platform to offer compliance and commerce solutions to customers, providing them with a 360-degree view of their suppliers’ data to improve supply chain efficiency and reduce risk. Park City Group’s capabilities are accessible through a cloud-based portal, which comprises the ReposiTrak Speed Retail Platform.