December is here, marking the end of a year that has, once again, reminded us of the incredible resilience and relentless dynamism of the Hispanic food and beverage industry in the United States. In this November and December issue, we close out 2025 with a blend of expansive ambition, profound reflection, and the community focus that defines our sector.
The story that crowns our cover is a testament to bold vision and long-term strategy: GraceKennedy La Fe. This food giant is no stranger to success, but their plans for a full-scale expansion into the U.S. market mark a significant milestone. Their strategy is not just about distribution, but about cultural immersion, bringing authentic flavors to more homes. In the cover story, we explore the magnitude of this challenge and the opportunities it creates, not only for the brand but for the diversity of the international aisle in general. It is a clear signal that the demand for Latino products is not a trend, but a fundamental part of the American food landscape.
2025 Retail Review
Looking back over the last twelve months, we wanted to capture the essence of what this year has been like for the industry. To do this, we reached out to prominent figures in the sector—leaders who navigate the complexities of retail and distribution. We asked them: What has been the most significant event or trend you have observed in the industry during this closing year of 2025? Their responses, which you will find throughout this issue, are a compendium of wisdom on the evolution of the supply chain, technological innovation, and, above all, the changing relationship between the consumer and their food.
A Model for Food Security
Finally, we must highlight the importance of food security and civic commitment. We spotlight the capital of Georgia, where Atlanta Mayor Andre Dickens has taken a transformative step. Recognizing the challenge of food deserts, his administration has driven the creation of Atlanta’s first municipal grocery store. This project is a beacon of what can be achieved when local government actively gets involved in fostering the local economy and ensuring access to fresh, healthy food for all its residents. It is a model that other cities should seriously consider.
Looking Ahead to 2026
While we celebrate the successes of 2025, this issue also serves as a bridge to 2026. The expansion plans of GraceKennedy La Fe, the reflections of our leaders, and the Atlanta model prepare us for a future where growth, sustainability, and social responsibility go hand in hand.
On behalf of the entire Abasto team, we wish you a festive period full of prosperity and a very successful start to the new year.