Viva Fresh 2026 Sets New Attendance Record
The Texas International Produce Association (TIPA) had record-breaking attendance for the 2026 Viva Fresh Expo. Now in its 11th year, … Read More
Agricultural Industry
USDA Launches New Office of Seafood
U.S. Secretary of Agriculture Brooke L. Rollins alongside U.S. Secretary of Commerce Howard Lutnick, U.S. Secretary of the Interior Doug … Read More
Middle East Conflict Hits Fresh Produce Supply Chain
Middle East Conflict Rattles Fresh Produce Supply Chain The fresh produce supply chain crisis is intensifying as geopolitical tensions in … Read More
IFPA’s 2026 Fresh Produce Policy Agenda Sets Bold Industry Priorities
The International Fresh Produce Association (IFPA) launched its 2026 fresh produce policy agenda. It is a comprehensive roadmap based on … Read More
Idaho Potato Milestone: 250k Spuds for America’s 250th
In celebration of the United States’ 250th birthday, the Idaho Potato Commission (IPC) and County Fair Foods unveiled the world’s … Read More
Viva Fresh 2026 Announces Powerful Day of Education
The Viva Fresh Produce Expo will bring the fresh produce industry together again for meaningful connections while focusing on the … Read More
Fruit and Vegetable Consumption Takes Center Stage in Senate Hearing
Increasing fruit and vegetable consumption across the United States could transform public health while strengthening American agriculture, according to testimony … Read More
Fresco Produce: Mexican Tradition with Global Reach
Fresco Produce combines Mexican tradition with a global reach, specializing in the cultivation and distribution of limes and coconuts. With … Read More
Viva Fresh 2026: Driving the Tex-Mex Corridor
As the fresh produce industry converges for Viva Fresh 2026, the atmosphere is defined by more than just trade—it is … Read More
Architects of the Fields: Women Powering Produce
2026 marks a historic milestone: the United Nations has declared it the International Year of the Woman Farmer. This formal … Read More