Superior Grocers Announces Company Leadership Changes

Two veterans in the grocery retail industry will take on new leadership positions at Superior Grocers to help guide the company through its ongoing successful growth plan.

Superior Grocers announced the promotion of Miguel Alarcon to Senior Vice President of Operations. Alarcon will continue to oversee the efficient operations of Superior Grocers and The Market by Superior’s 49 locations, which together employ over 5,000 associates, said the company in a press release.

Miguel Alarcon, Senior Vice President of Operations.

With over 40 years of experience in the retail industry, Alarcon has worked his way up from a courtesy clerk to a store director before joining Superior Grocers in 2016. He previously served as the Regional Director of Operations at El Super and the Vice President of Operations at KV Mart.

“We are pleased to promote Miguel Alarcon to Senior Vice President of Operations,” said President and CEO Richard Wardwell. “His leadership and commitment to excellence have been instrumental in our success, and we look forward to his continued contributions.”

Tom Finn Named Senior VP of Marketing and Merchandising

Tom Finn, Senior Marketing and Merchandising Vice President.

Additionally, Superior Grocers appointed Tom Finn as Senior Marketing and Merchandising Vice President.

With over 35 years of experience in the retail grocery industry, Finn has dedicated most of his career to merchandising, marketing, and enhancing the customer experience.

Before joining Superior Grocers, he served as Vice President of Center Store at Northgate Markets and Director of Grocery at Stater Bros. Markets. He held several positions with Food 4 Less and Ralphs (Kroger banners).

“We are excited to have Tom Finn join our team and lead our marketing and merchandising efforts,” said Wardwell. “His expertise and experience will be invaluable as we continue to expand our offerings and enhance the customer experience.”

Related Article: Richard Wardwell is Promoted to the Role of CEO of Superior Grocers

Superior began its operations in 1981 with one store and has experienced steady growth for over 41 years. In 2022, the company acquired the Southern California grocery chain Numero Uno and now operates 70 stores throughout Southern California and Central Valley under three banners, Superior Grocers, The Market by Superior, and Numero Uno.