Southeastern Grocers Uses Technology to Improve Store Performance

Southeastern Grocers Inc. (SEG), the parent company of Fresco y Más, Harveys Supermarket, and Winn-Dixie grocery stores, is modernizing the technology for its store associates to improve in-store operations and elevate the customer experience.

SEG selected workforce and task management solutions from Zebra’s Modern Store framework to better engage employees and optimize store labor productivity across its network of over 420 stores, the technology company stated in a press release.

Leveraging Zebra’s software capabilities enables Southeastern Grocers to align the staffing model with real-time demand and automate the scheduling process. The integrated set of retail execution solutions enables store associates to work smarter by intelligently prioritizing tasks to boost productivity. Hence, managers spend less time in the back office and more time helping customers and training associates.

Related Article: Technology is the Spice of Food Retailing

“At Southeastern Grocers, we put people at the heart of every decision we make,” said Jennifer Short, Vice President of Workforce Strategies at SEG. “In today’s rapidly digitizing world, we realized the need to upgrade to the latest workforce and task management solutions to help attract and retain our most valued asset, our people. We have received positive results with the integrated solutions from Zebra, as our associates have more visibility into their workloads, the ability to prioritize their tasks over time, and feel more connected.”

Southeastern Grocers selected Zebra’s workforce and task management solutions because this combination makes a powerful platform for store execution and labor scheduling that supports its workforce management, store communication enhancement program, and associate engagement and satisfaction.

Most of the workforce and task management features are conveniently held in a single daily touchpoint application installed on Zebra TC52 mobile computers that all associates can access for easy-to-use self-service scheduling and tasking.

“SEG is optimizing the work of front-line workers with Zebra’s retail execution software portfolio. It ensures all associates and teams are engaged and enabled to do their best work,” said Suresh Menon, Senior Vice President and General Manager of Software Solutions at Zebra Technologies.

“With Zebra’s workforce and task management solutions, we are helping retailers modernize their stores by streamlining workflows for added focus, creating more engaged associates, and leading to an elevated customer experience.”