Shopper Marketing Archives

Marketing Digital vs Marketing de Compradores: ¿Cúal es Más Efectivo?

¿Es el marketing de compradores más eficiente que el marketing digital o viceversa? Estamos aquí para analizarlo. Si bien la … Read More

La estrategia de Shopper Marketing en nuestros supermercados

por Julio Ibañez

‘Shopper Marketing’ es una estrategia que los comerciantes y los fabricantes deben emplear juntos. En este artículo se explica cómo … Read More

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