Kraft Foods Becomes Two

Kraft Foods Inc. plans is to split into two companies: Kraft Foods Group (KRFT) and Mondelez International (MDLZ). These would also trade publicly and their main focus will be placed on international snack brands.

Kraft is the largest food maker, with recent changes of acquisitions, and other changes that increased the company’s reach, the food industry did not see this split coming.

The company’s intention is to separate and distinguish the success of each, and be able to identify their individual needs and priorities.

The companies will target two different portions of the food market, providing investors with two different opportunities.

The snack business is expected to grow quickly, and the grocery will strongly depend on the power of its North American brands.

Kraft’s second-quarter earnings climbed 4 percent or 55 cents per share and revenues increased by 13%.

Acerca de Abasto

Abasto is the only print and digital trade publication in the U.S that caters to the Hispanic food and beverage decision maker. Our 50K+ readers are responsible for wholesale purchasing decisions

Lea También


Cerró Chef’d: ¿En aprietos las compañías de kit de comidas?

La compañía nacional de kits de comida, Chef’d, anunció la suspensión de sus operaciones que …

Deja un comentario